Spray tan business name ideas? Let’s dive into the bronzed brilliance of brainstorming! Finding the perfect name is crucial – it’s your first impression, a sneak peek into the luxurious glow and effortless convenience you offer. We’ll explore names that whisper luxury, shout speed, and resonate with different demographics, ensuring your business name is as radiant as your clients’ tans.
From brainstorming catchy names to navigating the legal landscape of trademarks and building a strong brand identity, we’ll cover everything you need to launch a sun-kissed success. We’ll even tackle the tricky bits, like crafting marketing campaigns that will have your phone ringing off the hook and your appointment book bursting at the seams. Get ready to unleash your inner entrepreneur and build a spray tanning empire!
Brainstorming Business Names

Let’s dive into the exciting world of spray tan business names! Finding the perfect name is crucial for attracting your ideal clientele and establishing a strong brand identity. A well-chosen name can communicate luxury, speed, youthfulness, or even a connection to a specific location, all contributing to a successful business. This process involves careful consideration of your target audience and the overall brand aesthetic you want to project.
Below, we’ll brainstorm a variety of names categorized by their target audience and brand feel. This will give you a solid foundation to build upon when selecting the perfect name for your spray tan business.
Luxury Spray Tan Business Names
These names evoke a sense of opulence, sophistication, and high-end service. They are designed to appeal to clients seeking a premium experience.
- Bronze Goddess
- Golden Hour Glow
- Sun Kissed Luxe
- Ambrosia Tan
- Velvet Tan
- Sienna Sun
- Éclat Tanning
- The Tannery Atelier
- Radiant Glow Studio
- Bronze & Bliss
- Golden Sands Aesthetics
- Sun-Kissed Perfection
- The Bronzed Body
- Luxe Tan
- Aphrodite’s Glow
- Sun Goddess Studio
- Golden Hour Tanning
- The Bronze Bar
- Island Glow Tanning
- Opulent Tan
Fast and Convenient Spray Tan Business Names
These names emphasize speed and efficiency, appealing to busy individuals who value quick and easy solutions for a perfect tan.
- Quick Tan
- Express Tan
- Flash Tan
- Tan in a Minute
- Instant Glow
- Zip Tan
- Speedy Tan
- One-Minute Tan
- Fast Tan Solutions
- Tan on the Go
- Quick Bronze
- Express Bronze
- 5-Minute Tan
- Rapid Tan
- On-the-Go Glow
Spray Tan Business Names Targeting a Younger Demographic
These names are trendy, playful, and appeal to a younger audience, using language and styles that resonate with this demographic.
- Tan-tastic
- Sun Bae
- Glow Up Studio
- Bronze Babes
- Spray & Slay
- Sun Kissed & Lit
- Beach Please Tan
- Golden Hour Gang
- Tan Life
- The Bronze Squad
Location-Specific Spray Tan Business Names
Incorporating a location-specific element can help establish a strong local presence and make your business more memorable to residents.
- Sunset Beach Tans (Coastal area)
- Aspen Glow Tanning (Mountain resort town)
- Manhattan Bronze (Urban setting)
- Valley Tan (Rural area)
- Lakeview Tans (Near a lake)
Spray Tan Business Names: Summary Table
This table summarizes the generated names, categorizing them by target audience and brand feel.
Name | Target Audience | Brand Feel |
---|---|---|
Bronze Goddess | Luxury | Opulent, Sophisticated |
Quick Tan | Busy Professionals, Young Adults | Fast, Convenient |
Tan-tastic | Young Adults | Trendy, Playful |
Sunset Beach Tans | Locals, Tourists | Relaxed, Coastal |
Golden Hour Glow | Luxury | Sophisticated, High-End |
Express Tan | Busy Professionals | Fast, Efficient |
Glow Up Studio | Young Adults | Trendy, Modern |
Aspen Glow Tanning | Locals, Tourists | Upscale, Mountain Resort |
Velvet Tan | Luxury | Smooth, Luxurious |
Flash Tan | Busy Individuals | Fast, Immediate |
Bronze Babes | Young Women | Fun, Energetic |
Manhattan Bronze | Urban Dwellers | Chic, Modern |
Sienna Sun | Luxury | Rich, Warm |
Tan in a Minute | Busy Professionals | Fast, Convenient |
Spray & Slay | Young Adults | Confident, Bold |
Valley Tan | Locals | Relaxed, Down-to-earth |
Ambrosia Tan | Luxury | Divine, Indulgent |
Instant Glow | Busy Individuals | Quick, Easy |
Sun Kissed & Lit | Young Adults | Trendy, Energetic |
Lakeview Tans | Locals, Tourists | Relaxing, Scenic |
Éclat Tanning | Luxury | Elegant, Refined |
Zip Tan | Busy Professionals | Fast, Convenient |
Beach Please Tan | Young Adults | Relaxed, Summery |
The Tannery Atelier | Luxury | Artistic, High-End |
Speedy Tan | Busy Individuals | Fast, Efficient |
Golden Hour Gang | Young Adults | Trendy, Social |
Radiant Glow Studio | Broad Appeal | Bright, Healthy |
One-Minute Tan | Busy Individuals | Fast, Convenient |
Tan Life | Young Adults | Lifestyle-focused |
Bronze & Bliss | Luxury | Relaxing, Indulgent |
Fast Tan Solutions | Busy Professionals | Problem-solving, Efficient |
The Bronze Squad | Young Adults | Social, Fun |
Golden Sands Aesthetics | Luxury | Elegant, Beachy |
Tan on the Go | Busy Individuals | Portable, Convenient |
Sun-Kissed Perfection | Luxury | High-Quality, Premium |
Quick Bronze | Busy Individuals | Fast, Convenient |
The Bronzed Body | Luxury | Sophisticated, Elegant |
Express Bronze | Busy Professionals | Fast, Efficient |
Luxe Tan | Luxury | High-End, Exclusive |
5-Minute Tan | Busy Individuals | Fast, Convenient |
Aphrodite’s Glow | Luxury | Goddess-like, Beautiful |
Rapid Tan | Busy Individuals | Fast, Efficient |
Sun Goddess Studio | Luxury | Divine, Radiant |
On-the-Go Glow | Busy Individuals | Convenient, Portable |
Golden Hour Tanning | Luxury | Sophisticated, High-End |
The Bronze Bar | Luxury | Exclusive, Stylish |
Island Glow Tanning | Luxury | Tropical, Relaxing |
Opulent Tan | Luxury | Rich, Luxurious |
Name Availability and Trademarking

Securing a unique and legally sound name for your spray tan business is crucial for avoiding costly legal battles and protecting your brand identity. This section explores name availability and the process of trademarking your chosen name, focusing on potential legal pitfalls. We’ll examine the availability of some previously brainstormed names and Artikel the costs and procedures involved in trademarking in the United States.
The availability of a business name is paramount. A name already in use, even in a different industry, can lead to confusion and legal challenges. Similarly, a name too similar to an existing trademark could result in legal action. Trademarking offers legal protection, preventing others from using your brand name and associated logos.
Name Availability Check Results
Before investing time and resources, it’s essential to verify the availability of your preferred business names. This involves checking for existing businesses with similar names and searching trademark databases. We will examine five names from hypothetical categories generated in the brainstorming phase (Luxurious: Golden Hour Glow, SunKissed Luxe; Speed/Convenience: Quick Tan, Spray & Go; Young Demographic: Tan My Day, Bronze Babe; Location-Specific: [City Name] Tan, Beachside Bronze). Note that these are examples and actual availability will vary by location.
- Golden Hour Glow: A quick search reveals several businesses using variations of this name, primarily in the beauty industry. Further investigation is needed to assess the risk of trademark infringement.
- SunKissed Luxe: Similar to “Golden Hour Glow,” this name shows some overlap with existing businesses, requiring a more detailed search across various jurisdictions.
- Quick Tan: This straightforward name likely has many existing uses. A comprehensive search is crucial to determine the risk of conflict.
- Spray & Go: Similar to “Quick Tan,” this name is likely to have existing registrations. Thorough research is necessary.
- Tan My Day: This catchy name is potentially vulnerable to conflicts due to its simplicity and widespread appeal. Careful investigation is needed.
- Bronze Babe: This name also has a high probability of existing registrations or similar names. Thorough research is crucial.
- [City Name] Tan: The inclusion of a specific city name reduces the risk of conflict, but local registrations must still be checked.
- Beachside Bronze: Similar to the city-specific name, this name’s specificity reduces the risk but still requires verification.
Trademarking in the United States
The cost and procedure for trademarking a business name in the United States vary depending on the chosen filing method (through the USPTO website or a legal professional). The USPTO website provides detailed guidance and fee schedules. Generally, expect to spend several hundred dollars on filing fees, plus potential costs for legal assistance. The process involves a thorough application, including a description of your goods and services, and a potential examination period. Successful registration provides legal protection for your brand, allowing you to take action against infringers.
Legal Implications of Similar Names
Using a similar-sounding name to an existing business can lead to significant legal repercussions. This could involve costly lawsuits, injunctions to cease using the name, and damage to your reputation. The likelihood of legal action depends on factors like the similarity of the names, the similarity of the goods/services offered, and the geographic proximity of the businesses. Even if you don’t intend to infringe, a confusingly similar name can lead to legal problems. For example, a small spray tan business using a name very similar to a large, established tanning salon could face legal challenges even if operating in a different state. Thorough legal counsel is recommended before launching your business.
Branding and Marketing
Developing a strong brand identity and implementing effective marketing strategies are crucial for the success of any spray tan business. A well-defined brand will attract your target audience, build customer loyalty, and ultimately drive sales. This section will explore three distinct brand identities, suitable marketing slogans, and sample marketing campaigns for three top-ranked spray tan business names.
Brand Identity Development
To illustrate the branding process, let’s consider three hypothetical top-ranked names: “SunKissed Glow,” “Bronze Goddess,” and “Airbrush Tan Perfection.” Each will receive a unique brand identity tailored to a specific target audience.
- SunKissed Glow: This brand targets the young, active, and health-conscious individual. The logo could feature a stylized sun with a subtle wave design, conveying a natural, radiant glow. The color palette would consist of warm, earthy tones like sandy beige, coral, and a vibrant sunny yellow, accented with a fresh green. The overall feeling should be energetic and optimistic.
- Bronze Goddess: This brand caters to a more sophisticated and luxurious clientele. The logo could incorporate elegant script lettering with a bronze-colored design element, perhaps a stylized feather or a laurel wreath. The color palette would be rich and opulent, using deep bronze, metallic gold, and dark chocolate brown. The overall aesthetic should feel luxurious and sophisticated.
- Airbrush Tan Perfection: This brand focuses on precision and professional results. The logo could feature a clean, modern design incorporating a spray nozzle or airbrush silhouette. The color palette would be sleek and professional, utilizing shades of charcoal gray, crisp white, and a sophisticated deep teal. The overall feel should be clean, modern, and trustworthy.
Marketing Slogans and Taglines
Effective slogans and taglines communicate the brand’s essence concisely and memorably. Here are examples categorized by brand identity:
- SunKissed Glow: “Naturally radiant. Effortlessly glowing.” “Your everyday sunshine.” “Get your glow on!”
- Bronze Goddess: “Indulge your inner goddess.” “The ultimate luxury tan.” “Unleash your radiant beauty.”
- Airbrush Tan Perfection: “Perfection in every spray.” “The art of airbrush tanning.” “Your flawless tan, guaranteed.”
Marketing Campaign Examples
Each brand requires a tailored marketing approach. Here are short campaign Artikels:
- SunKissed Glow: This campaign will focus on social media engagement through vibrant photos and videos showcasing active lifestyles. Local advertising will include partnerships with gyms, yoga studios, and health food stores. A customer loyalty program could offer discounts for referrals and repeat visits.
- Bronze Goddess: This campaign will utilize high-quality imagery and sophisticated advertising in upscale magazines and local publications. Social media marketing will emphasize luxury and exclusivity. A customer loyalty program might include exclusive events and VIP treatment.
- Airbrush Tan Perfection: This campaign will highlight the professionalism and precision of the service through before-and-after photos and testimonials. Local advertising will focus on spas, salons, and beauty-related businesses. A customer loyalty program could offer discounts based on the number of sessions booked.
Visual Identity and Imagery

Creating a strong visual identity is crucial for a spray tan business. A cohesive look and feel across all marketing materials will help establish brand recognition and attract clients. This includes logo design, promotional imagery, and brochure design, all working together to project a professional and appealing image.
Logo Designs for Three Spray Tan Business Names
Let’s assume our three chosen business names are “SunKissed Glow,” “Golden Hour Tan,” and “Airbrushed Beauty.” Each requires a unique logo to reflect its brand personality.
For “SunKissed Glow,” the logo could feature a stylized sun graphic, perhaps a simple, modern design with warm, radiant orange and yellow hues. The font would be a playful yet elegant script, suggesting a natural, healthy glow. Think of a font reminiscent of handwritten calligraphy, but slightly modernized for a clean look.
“Golden Hour Tan” would benefit from a logo incorporating a soft, gradient transition from a light gold to a deeper amber. The imagery could be an abstract representation of the golden hour light, perhaps a subtle sunburst or a simple, elegant line drawing suggesting the setting sun. The font should be a classic serif typeface, conveying sophistication and luxury.
“Airbrushed Beauty” requires a logo reflecting precision and artistry. A minimalist design featuring an airbrush nozzle subtly incorporated into a stylized female silhouette would be effective. The color palette could be a sophisticated combination of muted rose gold and a deep charcoal gray. The font would be a clean, sans-serif typeface, conveying modernity and professionalism.
Promotional Image Concepts for Social Media
High-quality visuals are essential for engaging social media marketing. Three distinct image types can effectively showcase the benefits of a spray tan.
First, “Before & After” shots are powerful. These should be professionally lit and photographed, showing a clear transformation. The “before” image should be naturally lit, showcasing the client’s skin tone. The “after” image should highlight the even, natural-looking tan, focusing on the improved skin tone and contour. The background should be simple and consistent between both images, emphasizing the difference in skin tone.
Second, “Lifestyle Shots” capture the client enjoying their tan. These images could depict clients engaging in various activities, such as relaxing by a pool, attending a social event, or enjoying outdoor activities. The focus should be on the client’s radiant, natural-looking tan, seamlessly blending into the environment and lifestyle. The imagery should feel aspirational and relatable, showcasing the confidence and beauty that a spray tan provides.
Third, “Product Close-Ups” showcase the quality of the tanning solution. These could feature the spray tan bottle or a close-up of the spray mist, highlighting the fine, even application. The imagery should be clean, professional, and visually appealing. The lighting should be crisp and clear, allowing viewers to see the texture and color of the solution. The background should be simple and uncluttered, drawing focus to the product itself.
Brochure Design Concept
A spray tan business brochure should be visually appealing and informative. The design should incorporate the chosen brand’s color palette and logo prominently. The layout should be clean and easy to navigate, with clear sections for services offered, pricing, testimonials, and contact information. High-quality images, showcasing the before-and-after transformations and lifestyle shots, should be strategically placed throughout the brochure.
The front cover should feature the business logo and a captivating image, perhaps a close-up of beautifully tanned skin or a lifestyle shot showcasing the desired aesthetic. The inside pages should be divided into sections with clear headings and concise text. A professional, easy-to-read font should be used throughout. The back cover could include a call to action, such as a special offer or contact information, along with the business’s website and social media handles. The overall aesthetic should be sophisticated and modern, reflecting the quality and professionalism of the service. The paper stock should be of high quality, reflecting the premium nature of the service.
Business Name Variations and Extensions: Spray Tan Business Name Ideas

Let’s explore how we can expand upon our initial brainstorming and create a truly memorable and versatile brand identity for our spray tanning business. This involves not only crafting variations of our favorite name but also considering potential extensions that could broaden our service offerings and appeal to a wider customer base. A strong name and brand identity are crucial for attracting clients and establishing a competitive edge in the market.
Business Name Variations, Spray tan business name ideas
Choosing the right name is paramount. Let’s say our favorite name from the brainstorming session was “SunKissed Glow.” We can now explore variations to see if any resonate more strongly or offer a unique selling proposition. These variations should maintain the core essence of the original name while offering slight alterations for improved branding or to target a specific market segment.
- SunKissed Glow Tanning: A straightforward addition clarifying the service offered.
- Kissed by the Sun Glow: A more poetic and evocative variation.
- Golden SunKissed: Emphasizes the golden tone achieved with the spray tan.
- SunKissed Glow Studio: Suggests a professional and established business.
- Glow by SunKissed: A more modern and concise variation.
Business Name Extensions and Related Services
Expanding our service offerings can significantly increase revenue and customer loyalty. Offering complementary services allows us to cater to a broader clientele and become a one-stop shop for beauty needs. This can also enhance our brand image as a comprehensive beauty solution provider.
- Mobile Spray Tanning: Offering on-location spray tanning services expands our reach and convenience for clients. A suitable name extension could be “SunKissed Glow Mobile” or “Glow On the Go by SunKissed.”
- Makeup Services: Pairing spray tanning with professional makeup application is a natural synergy, allowing clients to complete their look in one place. We could call this extension “SunKissed Glow Beauty Bar” or “The Glow Up by SunKissed.”
- Luxury Skincare Products: Offering a line of skincare products specifically formulated to enhance and maintain a spray tan would complement our core service and build brand loyalty. A potential name could be “SunKissed Glow Skincare” or “Glow Getter Essentials.”
Comparison of Naming Conventions
Different naming conventions have their own advantages and disadvantages. The choice depends on the desired brand image and target market.
Using a person’s name (e.g., “Jane Doe Spray Tans”) can create a personal connection but might limit scalability if the business is sold or expands beyond the founder. Descriptive words (e.g., “Perfect Tan Solutions”) clearly communicate the service but might lack memorability. Invented words (e.g., “Tantopia”) can be unique and memorable but might require more marketing effort to establish brand recognition. The “SunKissed Glow” name utilizes descriptive words that evoke a positive feeling, creating a balance between clarity and memorability. This approach is often effective in beauty-related businesses, where creating an emotional connection with the customer is key.
FAQ Resource
What if my chosen name is already taken?
Don’t panic! Try variations, add a location-specific element, or brainstorm completely new ideas. Thorough research is key.
How much does trademarking a business name cost?
Costs vary by country/region and the complexity of the application. Research your local intellectual property office for specific fees and procedures.
How important is a strong brand identity?
Extremely important! Your brand identity is your visual and emotional representation. A strong identity helps you stand out from competitors and attract your ideal clients.
What are some good resources for checking name availability?
Your country’s business registry website, online trademark databases, and social media platforms are great starting points.